12 May 2004 -- PowerLinx, Inc. Launches Marketing Campaigns, Enlists Winn Technology Group, Inc.
PowerLinx to Grow Sales by Focusing on Business-to-Business Marketing Campaigns Through Winn Technology Group, Inc.
TIERRA VERDE, Fla., May 12 /PRNewswire-FirstCall/ -- PowerLinx, Inc. (OTC Bulletin Board: PWLX - News), the leader in power line communication products, has enlisted the services of Winn Technology Group, Inc., www.winntech.net, to serve as the marketing resource to provide business-to-business marketing campaigns, inbound sales management, first level tech supportservice, dealer database management and competitive intelligence research. WTGI has extensive experience in fielding and processing all types of inbound response to various client marketing campaigns which includes inbound programs similar in nature to the program being launched by PowerLinx. WTGI has provided lead qualification services that included inbound response for clients such as Palm, Gartner, TruSecure, McDATA, Cisco, PeopleSoft, Siemens CN and MercuryMD.
The PowerLinx program to be implemented by the Winn Technology Group will initially focus on business-to-business marketing campaigns in our home monitoring, transportation, marine and recently launched hotel connectivity business segments. We expect to generate qualified sales leads for our continually expanding sales team which now exceeds ten associates. WTGI will take responsibility for managing the daily sales orders to our toll-free order number, 1-800-POWERLX along with the initial contact for product tech supportquestions. In addition, WTGI has the ability to provide PowerLinx with extensive marketing feedback and competitive intelligence research to continually improve the process to provide maximum sales productivity.
Michael Ambler, President & COO stated, "Our new relationship with Winn Technology Group reinforces our commitment to growing sales revenue at our current trends and beyond in the coming year. They are expected to significantly improve our customer service involving our current customers and dealers. More importantly, the qualified sales leads they generate will allow our sales team the ability to focus on getting product in the customers hands and closing the sale. And, since, WTGI is a local firm, we have the ability to work closely with their team to adapt programs and processes in a timely manner."
About Winn Technology Group, Inc.:
Winn Technology Group, Inc. is headquartered in Palm Harbor, Florida. WTGI has earned the respect of major corporations who continually subscribe to our B2B marketing services including database validation, competitive intelligence and customer satisfaction surveys, lead generation, and appointment setting. Our clients include palmOne, PeopleSoft, Gartner, Trend, Micro, Avnet, Cisco Systems, and Siemens ICN. We have established a long-term core business mission: promoting technology and communication products and services across all verticals. For more information, please contact us at 800-444-5622 or review our credentials on or website, www.winntech.net
About PowerLinx, Inc.:
PowerLinx, Inc., www.power-linx.com, develops, manufactures, and markets, among other devices, products, and applications developed to transmit voice, video, audio and data either individually or any and all combinations over power lines, twisted pair wires and coax in AC and DC power environments, on any and all power grids. The Company has also developed, manufactured, and marketed different kinds of underwater video cameras, lights and accessories for the marine, commercial and consumer retail markets.