10 Aug 2006 - PowerLinx Update on New Covert Video Surveillance Products
ST. PETERSBURG, Fla.--(BUSINESS WIRE)--Aug. 10, 2006--PowerLinx, Inc. (OTCBB:PWNX), a developer, manufacturer, and seller of power line communication products today announced details regarding another of several product upgrades and new products scheduled for launch in 2006.
PowerLinx is adding new covert video surveillance products to complement its SecureView camera disguised as a light bulb. Like SecureView, these new products transmit video over the existing electrical lines within a home or small office. The products allow an end user to install a covert camera anywhere in the home or small office without running additional wiring from room to room.
One of the new products is a camera hidden in a functional air purifier. The other product is a camera hidden in a working clock radio. The air purifier and the clock radio were selected to house covert cameras because of the large number of situations where they would be a natural part of the surroundings, thereby minimizing the risk of detection and appealing to the largest number of potential buyers. Both products, when plugged in, transmit video over the existing home or office electrical lines to a receiver module plugged into a standard electrical outlet. The receiver may be connected to a standard television or VCR.
Power line technology lends itself to covert video surveillance since there are no cables or antennas required to transmit video to the receiver, thus minimizing the likelihood of detection. The products are targeted towards households who need to observe childcare workers, domestic help, home repair personnel etc. Small business uses include cash register monitoring, theft control etc. Power line speed and ease of installation coupled with difficulty of detection also meet the covert surveillance needs of law enforcement agencies. Target retail channels include video surveillance specialty retailers, catalogs, trade publications, electronics stores either through licensing technology or taking the products directly to market. Prototypes of these products have been sent to a potential licensee for testing and are ready for presentation to potential retail customers.
President and CEO, Mike Tomlinson said, "Sales of the SecureView camera disguised as a light bulb have proven there is a substantial market for covert video surveillance cameras that use our power line technology. These new products should appeal to a much broader user group since they enable covert surveillance in a much greater variety of situations."